The main idea of the report is to present the case study approach and its characteristics in two of the most popular ESP course series published by Longman/Pearson ELT. The task-based activities of this dynamic methodology are also described in the way they are practiced at a university level in classes of Business English and English for Tourism at IUC - Bulgaria. The variety of realistic business situations offered by case studies creates favorable conditions for acquiring useful skills for life. The few examples of productive case studies used on the courses compile the list of advantages of the approach for the effective business education. Using the case-method, students gain social competence, and - at an early stage - they learn to communicate with other students and their teachers, who are usually mediators in this process. A variety of real business-situations, which the case-method offers, creates favorable conditions for the acquisition of useful life and professional skills. The article presents a list of this approach advantages for effective business education.

 Наукова періодика України 

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