Everyone has some idea what lawyers do. And most people have at least heard of criminologists. But who knows what “law and society” is? A lawyer friend of mine, a really smart guy, asks me regularly, “What exactly do you people do?” Once when I was at the annual meeting of the Law and Society Association, my taxi driver was making the usual idle conversation and inquired what I was in town for. I told him I was attending the Law and Society Association’s annual meeting. His interest suddenly aroused, he turned to face me and asked with some urgency, “I’ve been wondering, when is the best time to plant a lawn?”